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SEO case study

Local SEO for an ADU home builder in Thousand Oaks

A technical and structural overhaul with keyword-led content for a local home-building business.

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ClientThousand Oaks ADU Builder
IndustryHome building
LocationThousand Oaks, California, USA
ServicesTechnical SEO, Site restructure, Keyword content, Local SEO
Ranking growthOrganic ranking trend (SEMrush)
FixedTechnical issues resolved
FullKeyword-targeted content

Overview

Thousand Oaks ADU Builder designs and builds accessory dwelling units for homeowners in Thousand Oaks, California.

The challenge

A competitive local building market, technical problems on the website and little organic search visibility at the start.

Our strategy

Technical issues were fixed first, then the site was restructured around the services and areas customers search for, followed by optimised keyword-targeted content.

The results

Organic performance climbed steadily, tracked in SEMrush ranking graphs and Google Search Console.

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